Industry Standard — Creative Agencies

Creative Agency Blended Hourly Rate

Build profitable rate cards for mixed-discipline creative studios, production houses, and design sprints.

Team Composition

Structure your delivery team to calculate the blended studio rate.

Management Summary

Client Bill Rate

$183.33

Target Margin

25%

Weekly Burn

$44,000.00

Monthly Burn

$190,520.00

Annual Contract Value

$2,286,240.00

monthly × 12

"Annual contract value provides a standardized 12-month baseline for procurement review and multi-year budget approval."

blended studio rate

$137.50

Delivery Allocation

240hrs/wk

Detailed Breakdown

6 Total Headcount

2 Resources40 hrs/wk @ $185.00

$19,733.33

Weekly Allocation

3 Resources40 hrs/wk @ $120.00

$19,200.00

Weekly Allocation

1 Resource40 hrs/wk @ $95.00

$5,066.67

Weekly Allocation

Live Proposal Snippet

Standard

"A team of 6 professionals across 3 roles at a blended studio rate of $137.50/hr. Estimated weekly cost: $33,000.00. Monthly: $142,890.00. Annual contract value: $1,714,680.00."

"Prices are estimates based on your provided inputs. For accurate professional quotes, always factor in local taxes and overheads."

Why Creative Agencies teams use blended rates.

In the creative industry, projects often require a mix of senior expertise and junior execution. Clients prefer a blended studio rate because it provides a predictable cost structure and reduces the friction of auditing individual team member rates.

Using this tool helps you stay competitive in creative bids by ensuring your overall team cost is covered while presenting a simplified, professional pricing model to your clients.

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